BITTER SISTERS BREWING CO. 2017-08-16T16:17:32+00:00

Project Description

BITTER SISTERS

Bitter Sisters Brewing Co. Logo

THE BITTER SISTERS STORY

Three type-A sisters and their laid-back baby brother walk into a bar. Wait, it’s not a bar, it’s a brewery. And they and their spouses own it! Bitter Sisters Brewing Company is a true labor of sibling love, so their brand needed iconography and copywriting that fully reflected their unique space in the dynamic world of craft breweries.

Bitter Sisters Brewing Co. Hat
Bitter Sisters Brewing Co. Brand Identity

BEER NAMES

A major thing that sets Robot House apart from our peers is our experience writing sharp, attention-getting, award-winning copy. So collaborating with Bitter Sisters to name their line of signature brews was a delicious task (on many levels). This is a fun family with an irreverent sense of humor, so we sought to capture that spirit with beer-friendly wordplay that would also lend itself well to offbeat iconography.

We wanted the names to be as bold and immediate as the beers they describe, so we quickly hit on the idea of using compound words with a one-two punch. We also wanted to embrace the tough femininity behind the brand. We launched the four core brews: BUSYBODY, CATFIGHT, HISSYFIT, KNOCKOUT, with seasonals named by the client that pushed things even further: FAMILY TRIP, BITCH SLAP and, ahem…WINTER BUSH.

We did say they’re a fun client.

Bitter Sisters Brewing Co. Koozie
Bitter Sisters Cat Fight Poster
Bitter Sisters Cat Fight Poster Closeup
Bitter Sisters Busy Body Poster Closeup
Bitter Sisters Busy Body Poster
Bitter Sisters Knock Out Poster
Bitter Sisters Knockout Poster Closeup
Bitter Sisters Hissy Fit Poster Closeup
Bitter Sisters Hissy Fit Poster
Bitter Sisters Family Trip Poster
Bitter Sisters Family Trip Poster Closeup
Bitter Sisters Winter Bush Poster Closeup
Bitter Sisters Winter Bush Poster

BITTER SISTERS BREWING CO.

Bitter Sisters Brewing Co. Logo
THE BITTER
SISTERS STORY

Three type-A sisters and their laid-back baby brother walk into a bar. Wait, it’s not a bar, it’s a brewery. And they and their spouses own it! Bitter Sisters Brewing Company is a true labor of sibling love, so their brand needed iconography and copywriting that fully reflected their unique space in the dynamic world of craft breweries.

Bitter Sisters Brewing Co. Brand Identity
Bitter Sisters Brewing Co. Hat
Bitter Sisters Brewing Co. Glasses
Bitter Sisters Brewing Co. Shirt
Bitter Sisters Brewing Co. Koozie
Bitter Sisters Brewing Co. Brand Identity
BEER NAMES

A major thing that sets Robot House apart from our peers is our experience writing sharp, attention-getting, award-winning copy. So collaborating with Bitter Sisters to name their line of signature brews was a delicious task (on many levels). This is a fun family with an irreverent sense of humor, so we sought to capture that spirit with beer-friendly wordplay that would also lend itself well to offbeat iconography.

We wanted the names to be as bold and immediate as the beers they describe, so we quickly hit on the idea of using compound words with a one-two punch. We also wanted to embrace the tough femininity behind the brand. We launched the four core brews: BUSYBODY, CATFIGHT, HISSYFIT, KNOCKOUT, with seasonals named by the client that pushed things even further: FAMILY TRIP, BITCH SLAP and, ahem…WINTER BUSH.

We did say they’re a fun client.

Bitter Sisters Brewing Co. Cat Fight Poster
Bitter Sisters Brewing Co. Cat Fight Close
Bitter Sisters Brewing Co. Busy Body Poster
Bitter Sisters Brewing Co. Busy Body Close
Bitter Sisters Brewing Co. Knock Out Poster
Bitter Sisters Brewing Co. Knock Out Close
Bitter Sisters Brewing Co. Hissy Fit Poster
Bitter Sisters Brewing Co. Hissy Fit Close
Bitter Sisters Brewing Co. Family Trip Poster
Bitter Sisters Brewing Co. Family Trip Close
Bitter Sisters Brewing Co. Winter Bush Poster
Bitter Sisters Brewing Co. Winter Bush Close

WANTED

BANK CREATIVE YOU CAN BANK ON
You won’t believe how much experience we have working with banks and credit unions. Seriously. We see the FDIC and NCUA logos in our sleep.
Are you the financial institution of our dreams?

CASINO? CASI-YES!
There’s nothing more entertaining than entertainment, and nothing sells fun like fun creative. We’d be a sure bet for a gaming client, and promise to perform a medley of ‘80s new wave nostalgia tour hits to seal the deal.